Yugoslavia and Afghanistan- How to Understand ....

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Yugoslavia and Afghanistan- How to Understand ....
Anonymous
11/06/01 at 01:22:50
Yugoslavia and Afghanistan ? How to Understand Media Spin
by John Keller

Propaganda has accompanied the majority of wars, as a precursor, during
the war, and then as official history after the dust has settled and
the conquerors (aka peacekeepers) move in. From Cato and Carthage down to
Kuwaiti incubator babies, truth is indeed the first casualty. Arguably,
the first defeat for the US military in the propaganda war was Vietnam.
Being in the business of winning wars, the U.S. military concocted new
ways to control the media, and has adapted new strategies for an
increasingly connected world. The first test, and so far greatest victory for
the New World Order spin-masters, was the Persian Gulf War. We saw the
daily press briefing evolve into its current form as a carefully
crafted propaganda session designed to give the media the good news about how
well the war is going, and how the evil-doers are being punished. We
saw the media assigned to specific press liaison officers, and trucked
around from location to location under constant supervision. The press,
as usual, ate it up.

The military employs multiple strategies (and a PR firm or two) to
shape public perception of the news by controlling the information released
to the media. Jared Israel wrote an excellent article describing how
these techniques are used in print (and sometimes on TV). Words are
chosen carefully based on the emotional response they elicit. Certain facts
are referred to again and again, while others are completely ignored.
Other "facts" are manufactured out of whole cloth, usually with the tag
"unsubstantiated" attached to allow weasel room later. All events are
scripted into a master storyline designed to paint the conflict as one
of good against evil. The side of righteous America is pitted against
the twisted Taliban, or Milosevic, or Iraq, or Noriega, etc.

Luckily (ha ha!), we have a very recent military engagement to compare
to our current situation. The "humanitarian intervention" in Kosovo
gives us something to compare the selective use of images, interviews, and
facts to understand how the military and the media shape opinion. Let
me restate: the government and military use the media to shape your
opinion, and they are very good at it. The current bombing of Afghanistan
and the 1999 bombing of Kosovo have a common element that exposes the
hypocrisy and selective reporting endemic to any war effort. In both
situations, military activity caused a massive refugee crisis, but the way
the refugees are portrayed is vastly different between the two wars.

Set aside whether the refugees were the result of ethnic cleansing or
people fleeing a bombing zone. In Kosovo, close to two million refugees
fled the province after the Nato bombing campaign started. The media
broadcast the suffering of hundreds of thousands of refugees in the camps
setup in neighboring Macedonia, Albania, and Montenegro. Countless
interviews, non-stop coverage of refugee columns, and an appeal to send
food and money to help the innocents driven out by war were the common
themes across all networks. Endless coverage of the refugees on TV made
the war for "humanitarian intervention" seem like a noble goal. Americans
were told that Slobodan Milosevic was carrying out his "final solution"
on Kosovo Albanians. Never mind that the refugees started leaving
Kosovo AFTER the bombs started falling.

During the bombing, the talking heads in the media chattered about how
the evil Serbs had caused such misery. It was assumed that there was a
deliberate program of ethnic cleansing. This was easy to do with CIA
trained KLA fighters providing all the translation services, which
invariably sounded like "They rounded us up and told us to leave. They took
our papers." These reports were taken at face value. So, blame for the
refugee crisis was placed squarely on the Serbs. There's plenty of
evidence that the refugee crisis in Kosovo was the result of bombing, and
scant little that it was an organized program. The Germans admitted as
much when a top general came clean about how his spies faked "Operation
Horseshoe". That and the fact that the body count on all sides has
amounted to 3,200 instead of the 100,000 that James Rubin claimed. That's
after the bombing, and includes military and civilian casualties on both
sides. That's a forensics debate for another day, however. For this
article, we can even assume (for the sake of all the Serb haters out
there) that there was a program of ethnic cleansing.

Compare the non-stop coverage of the Kosovo refugee crisis to the
coverage of Afghan refugees. It's estimated that over 80,000 refugees have
made it into Pakistan since the bombing started. The Red Cross states
that over 2 million refugees are inside Afghanistan, mostly headed for
friendly Pakistan, but many have been turned away. Two million Afghan
refugees already live in Pakistani refugee camps. Where are the camera
crews in Pakistani refugee camps? I had to dig to turn up this Reuters
photo. You won't find the same kind of non-stop film coverage of an even
larger refugee crisis in Pakistan than the Kosovo refugees. Where is the
non-stop CNNBCBSMSNBCABC coverage, complete with clucking tongue
commentary on the cruelty of war? When the families of the dead are
interviewed, or give accounts of being bombed in their sleep, the Pentagon
instructed media flacks are quick to chime in with "those numbers of
civilian casualties can't be independently verified," a phrase seldom heard in
the Kosovo conflict.

Let's compare the government's handling of refugees in the Kosovo war
with the current bombing of Afghanistan. When the refugees started
leaving Kosovo, the U.S. government asked Macedonia, Montenegro, and
(obviously) Albania to allow them across the border. In this war, the U.S. has
aided a willing Pakistani regime in keeping the borders closed, and the
refugees out. If too many refugees enter Pakistan, the U.S. will be
unable to convince the world, and more importantly, the Pakistani
government will be unable to convince their people, that this is a war of
"targeted strikes against terrorists, and not a humanitarian catastrophe in
the making. The war planners knew this and started dropping food
packages early on. The Red Cross, Doctors Without Borders, and the UNHCR
agree that the food is more for public relations than relieving hunger. We
are scattering water drops on a raging inferno of starvation, while
blocking the fire trucks.

So, my question for the mass media is this. Where are the CNN camera
crews, pressed in around the refugees? Where is Christiane Amanpore with
her righteous indignation? Images are powerful things. Americans see
people suffering on TV, and they don't like it. The military knows this.
When it suited their purpose in Kosovo, they made sure to pack the
airwaves with images of the displaced and hungry. "See. We're fighting to
help save these people from oppression." When the story is obviously one
of suffering CAUSED by our military, the story gets reported in print,
if at all, and camera coverage is downplayed or outright spiked. No
spin in the world can hide that fact that our military has caused a
massive refugee crisis in Afghanistan. Will George W. Bush sit in the Hague
kangaroo court with Slobodan Milosevic to answer charges of genocide and
ethnic cleansing? Not very damn likely.

As I finish proofreading this article, CNN manages to illustrate my
point perfectly by calling for more "balance" in reporting. Stop and think
for a moment if you heard a call to limit the amount of coverage given
to civilian casualties in the Kosovo war? Not for a second, because the
Nato spin masters could pin it on the Hitler de Jour, Mr. Milosevic.

This war isn't going all that well. Americans are watching it while
sitting in comfortable living rooms a few feet from the refrigerator. If
they see enough images of Afghan refugees fleeing U.S. cluster bombs or
digging for dead relatives in the remains of a hospital hit by a
"Bunker Buster" bomb, they might realize that this war is not just. Don't be
fooled by the media spin. Read for fact, verify facts, avoid the biased
words, and draw your own conclusions.

source: www.lewrockwell.com/orig/keller16.html


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